The Green Clock Video Blog
HOW TO ADD VIDEO TO YOUR EMAIL MARKETING
If you haven't gotten on the bandwagon of adding video to your email marketing...what are you waiting for? Get on before the wagon takes off! If you're on the fence about using video in your emails, check out these quick stats: Using video...
BEHIND-THE-SCENES: DESTINATION MADISON
Over the summer, we had an amazing opportunity to showcase all that Madison has to offer. The goal? We worked with Destination Madison to create 5 videos total to promote their Explore Outdoor Madison campaign. The product? With just 4...
5 WAYS TO IMPROVE YOUR NEXT VIDEO
We understand you won't always be able to hire a video production agency to create every video for your business. That's why we put together 5 ways you can improve your next in-house video. PLUS - learn 3 more mistakes to avoid on your...
AVOID THESE 3 MISTAKES ON YOUR NEXT VIDEO PRODUCTION
Hey what’s up guys! Today we’re covering three mistakes to avoid when making video content for your business. Check out our additional pro tips on how to be on camera here!
BEHIND-THE-SCENES: RECRUITMENT VIDEO SHOOT
https://youtu.be/nQYjrms4VuY Strohm Ballweg is more than a stale accounting firm, and we were so excited for the opportunity to showcase that through a recruitment video that highlights the fun and exciting culture and career growth opportunity. We took the script and...
2020 HALLOWEEN COSTUME CONTEST
https://youtu.be/JpYERct3Leo 🎃Happy Halloween 🎃 If you know Green Clock, you know that we love a little friendly competition! We gathered some materials, created 6 costume categories, split into teams of boys (+ Goldie) and girls and got to work crafting a DIY...
HOW VIDEO IMPACTS YOUR SEO
Interested in increasing your SEO? We've got a super simple solution...just add video! If you didn't already know, Google loves video! And people love video, too! It's a win-win! In this video, Zach talks about how using video can impact your SEO.
BEHIND-THE-SCENES OF ROSENBAUER
https://youtu.be/H867VcGWpTo Last year we had the opportunity to film an amazing testimony from Captain Chapman on an experience that changed his life forever, and a Rosenbauer helmet that would impact his life for the better. We put together this behind-the-scenes...
PROJECT SPOTLIGHT: ROSENBAUER
We had the amazing opportunity to work on a project with Rosenbauer Group, Jefferson Fire & Safety and marketing consultant, Joe Daguanno to interview Anthony Chapman - Fire Captain, San Diego County, CA on his experience with the...
THE BIGGEST CLIENT MARKETING MISCONCEPTION
Time and time again, we hear from companies that they have tried advertising and marketing for their business, but it's just not for them. Marketing can be frustrating when you're not seeing overnight results! We get it! That's why we...
3 TIPS TO IMPROVE YOUR BLOG VIDEO
Looking for solutions to improve your next blog video? Look no further! Caleb dives into 3 simple tips that will take your video from good to great! https://youtu.be/gETC25VNF40
HOW TO TAKE GREAT CELL PHONE FOOTAGE | MORE CELL PHONE VIDEO TIPS!
https://youtu.be/phqScvHx2Dc Emily and Caleb go through a handful of tips you can incorporate the next time you take a video on your cell phone. Whether it's a selfie video or footage of someone or something else, use these tips to improve your cell phone video...
WHAT ARE YOUR 2020 BUSINESS GOALS?
Have you planned your business goals for 2020? For the past two years, Green Clock has taken a few days off in December for a company getaway, where the whole team has a chance to reflect on the past year. What did we do that we really liked? What are some learning...
MERRY CHRISTMAS! MEMOJI CHRISTMAS VIDEO 2019
From our team to yours, Merry Christmas! Lyrics: We are Green Clock Wishing you cheer From our whole team To your whole team Daily we bring vids to your biz You will all cheer, your vid is here Happy, happy, happy, happy clients Happy,...
CALEB’S TOP LINKEDIN TIPS
Have you met Caleb? He's the newest member of the Green Clock team, our Video Ninja! He's also super into LinkedIn and today he shared a few tips he's learned along the way to grow an audience. Check it out and let us know if you have any...
ZACH’S #1 TIP WHEN CREATING A PROMOTIONAL VIDEO
Does your business have a promotional video? Before you create one, or if you're looking to create a new one, make sure to check out Zach's tip to make your video stand out among your competitors.
HOW TO TAKE YOUR VIDEO TO THE NEXT LEVEL BY USING SOUND DESIGN
https://www.youtube.com/watch?v=imm-M3LwdPk One of the best things you can do to take your next video project to the next level is think about your Sound Design. Sound is often one of the last things you think about during the pre-planning stages but it's crucial to...
HOW TO SPICE UP YOUR TESTIMONIAL VIDEO
Customer testimonial videos are a great way to show your new customers how you work and what you're all about. Lots of businesses create testimonial videos and lots of times you hear the same questions being answered: would you recommend...
HOW TO STAY ACTIVE ON FACEBOOK
When was the last time you made a post on Facebook? Are you responding to comments? Do you have a username on your page? These are some simple but effective tips that you maybe don't think about. Today on the Video Breakdown...
SALES FUNNEL BASICS
If you start advertising, are you going to expect your audience - who doesn't have a clue who you are - to take action immediately and purchase? Unfortunately, that's not how it normally works. You need to be recognizable to your audience...
WHY YOU SHOULD USE VIDEO IN YOUR EMAIL MARKETING
You've heard it time and time again: people want to see video! Think about it - would you rather read a long email or watch a 2 minute video? We'll take an educated guess and assume the majority of people would rather watch the video. So...
TIPS FOR POSTING ON FACEBOOK
Do you ever feel like you're posting valuable content on Facebook, but you're not seeing the results you think you should be getting? It happens to us all, at one point or another. In this week's blog, we wanted to offer some tips on how...
#1 WAY TO SAVE MONEY ON A VIDEO PROJECT
Want video for your business but you're strapped for cash? If you're looking to save some money on your next video project, make sure you keep our #1 tip in mind so you can do just that!
DO I HAVE A FIXED MINDSET OR A GROWTH MINDSET?
"I'm not good in front of the camera" We've heard this one time and time again from lots of people who we film with. We even say it ourselves sometimes! But that habit needs to stop today! We need to get out of that fixed mindset and...
HOW TO COME UP WITH IDEAS FOR CONTENT
If you've ever had trouble coming up with ideas for social media content, then you've come to the right spot! We create social media posts and blogs monthly for a handful of clients, including us. That's a lot of ideas to come up with! But...
HOW TO ADD VIDEO TO YOUR SALES PROCESS
If you haven't heard, video is an important part of the digital marketing world that all businesses should be utilizing. But video doesn't have to be used for just marketing. ⠀ ⠀ Check out this quick tip from Zach on how to easily and...
SAVE TIME BY CHOOSING THE RIGHT SOCIAL PLATFORMS FOR YOUR BUSINESS
There are lots of different social platforms for you to choose from - but we want to make sure you save time by choosing the right ones for your business! In today's blog, Emily shares reasons why you shouldn't be posting on lots of...
4 SIMPLE WAYS TO USE YOUR AUDIENCE TARGETING
Targeting is very important in business and marketing. If you know who your target audience is by building your customer persona, don't let your hard work go to waste! In today's blog, Maria goes into 4 simple ways you can put your...
HOW TO LOOK, SOUND AND FEEL YOUR BEST ON CAMERA
https://youtu.be/BU6OYDeuz98 It can be nerve-wracking to be on camera. In today's blog, Tara shares 6 additional tips for the next time you're in front of the camera so you feel and look your best! Know your audience Know your topic Drink water Plant your feet Take a...
YOUTUBE VS TV ADS: WHAT’S MOST EFFECTIVE?
Marketing and advertising are crucial for businesses to succeed. It’s how you get your business seen by potential customers, and encourage sales. Traditionally, companies have turned to radio, direct mailers, print and TV to spread the word about their product or...
OUR TOP TIPS FOR DIRECTING TALENT
If you’re a marketer, project manager, or in any way involved with creating content for your company, there may come a time when you’ll need to step in as a video director. So, if or when this happens, you must be prepared... Check out...
BOOST YOUR BUSINESS WITH VIDEO
Video is everywhere, and it is hugely important if you want your marketing strategy to succeed. Don’t believe us? Here are some cold, hard numbers to prove our point. So what’s holding you back from using video? Well, Wyzowl’s survey...
WHAT IS CONTENT MARKETING?
Consumers don’t just care about products or services you sell anymore - they care about its benefits. They want to know what YOU can do for THEM.
EMPATHY MAPPING: HOW WELL DO YOU KNOW YOUR AUDIENCE?
Anyone can define their target audience by demographics. But to be really successful in your marketing message, you need to dig deeper and really get into your customers head. Don’t be surface level with your audience, get to know what’s...
HOW TO DETERMINE YOUR TARGET AUDIENCE IN 5 EASY STEPS!
Want to learn how we identify target audiences for our clients? Watch this! Knowing your customers is SO IMPORTANT to success. As they say - if you market to everyone, you reach no one. In this video, Tara shares the 5 easy steps you need...
TOP 5 TIPS FOR A GREAT CULTURE AT WORK
Having a great culture at work is a vital key to a company's success that sometimes gets overlooked. Deadlines, tasks, and projects often take priority and culture gets moved to the back burner. But it doesn't have to be that way! At Green...
WHAT HAPPENED IN VEGAS…OUR VEGAS VLOG!
We took a team trip to Las Vegas in the beginning of December to get out of the cold Wisconsin weather and focus on what we have planned for 2019. On night one we, of course, had to venture out to the Vegas strip where we had dinner at...
MERRY CHRISTMAS FROM GREEN CLOCK | OUR DIGITAL HOLIDAY CARD
Need some holiday cheer this season? Just watch us struggle to get the team together for our 2018 holiday photo. Even though our team is smaller, we are still all in our own bubbles when it comes to taking a group photo. From the team at...
6 TIPS FOR BEING ON CAMERA
Will you be appearing on-camera soon? It can be a little nerve-wracking, but don't worry! We're here to help you out. If you come prepared and use these 6 tips, your next video shoot will be a breeze. Tip one: use bullet points not a...
HOW LONG DOES IT TAKE TO GET MY VIDEO?
You're probably wondering, how long does it take to get your video? We wish we could give you a solid answer, but since every project is different, that means every answer is different. But we can still give you an approximate answer if...
LOCAL MADISON BUSINESS OWNER TALKS ABOUT THE MARKETING BENEFITS IN PARTNERING WITH GREEN CLOCK
Hear from Jim Rudolph, the owner of Comfort Keepers here in Madison, Wisconsin about his experience working with Green Clock Films. Comfort Keepers is a national in-home care service for seniors. They provide caregivers who travel to...
TOP 3 STEPS TO TAKE BEFORE CHOOSING A VIDEO PRODUCTION COMPANY
Choosing the right video partner is a very important task because it can determine the quality of the content and the outcome of the whole video. A great video partner will care not only about the product being created (the video), but...
WE GOT NEW LIGHTS AT GREEN CLOCK!
We recently purchased some new Luxli Timpani lights that have a lot of cool effects. Whenever we upgrade or get new equipment, we always do tests to make sure it works for what we need it to do. These lights had so many amazing features...
HOW TO UPDATE YOUR WEBSITE
Do you have a website that hasn't been updated in a while? Should you update your website? Having an up-to-date and visually appealing website is crucial to have for your business. We know that updating your website may not be the first...
TOP 10 THINGS YOU NEED TO KNOW BEFORE SCHEDULING A VIDEO:
Do you have a video idea in mind for yourself, your business, or your organization? We're here to help! Check out our top 10 things you need to know before scheduling your video! 1. What is your video about? Are you looking for a quick advertisement, event coverage on...
THE MAKING OF THE HOMEPAGE VIDEO
Last week we shared our new homepage video, and we had a blast coming up with the creative direction, writing the script, filming, and editing it! As is with almost every video we create, the whole team is involved in some aspect of the...
NEED A HOMEPAGE VIDEO? US TOO! CHECK IT OUT
We are excited to share with you our new homepage video that we have featured on our new and improved website! Each of us at Green Clock loves the show The Office, so we jumped at the chance to create our own version for our homepage video...
ANNE’S ROCK AND FLOW EXPERIENCE
Anne and her friend got to film and photograph a fun flow festival in Wisconsin Dells. This was the first year that this festival, Rock and Flow, was being held. They got to see fire breathers, amazing dancers, many performances, and meet...
TARA’S MADISON EXCURSION
Tara and her fiance, Jeremy, recently acted as tourists to Madison and explored the town! They went to the downtown Farmer's Market, lunch at Cafe Hollander and then kayaking with a rental from Brittingham Rentals! Thanks Madison, WI for a...
ZACH & MARIA’S TOUR DE U.P. (MI)
To piggy-back on Emily's trip and cell phone footage, Zach and Maria share their recent 'Tour De U.P.' eh! See four cities in Michigan's Upper Peninsula: St. Ignace, Mackinac Island, Munising and Marquette including three Great Lakes...
CELL PHONE VIDEO TIPS
If you have a smart phone, you have access to a camera wherever you are! Watch this video to learn our top 5 tips that you may not have already known to improve the quality of your cell phone video.
EMILY’S TRIP TO EUROPE
Last week we shared our top 5 tips for shooting video with your cell phone, and now we will be sharing our own cell phone footage from each of our Green Clock team members! In this video, you'll get a recap of everywhere Emily went on her...
BEHIND THE SCENES OF THE UW-MADISON POLICE DEPARTMENT PROJECT
We have been working on a special project with the UW-Madison Police Department and we are excited to be able to show you some of the behind-the-scenes that went into creating this video.
OUR NEW ART WALL INSTALLATION
In an effort to do a little summer refresh to our office space, the Green Clock team was charged with selecting their favorite art to start an inspirational art wall. Each team member was able to chose a piece of art to have a little bit...
THE BENEFITS OF VIDEO MARKETING PACKAGES
What are video marketing packages? And how are they beneficial? As a somewhat 'new' concept for video content production, we give a brief overview of the benefits of a video marketing package (a partnership to create ongoing video content for 12 months and to take...
GCF MANNEQUIN CHALLENGE
THE CHEF DAVE DOCUMENTARY
Chef Dave runs and owns two restaurants in the Madison, WI area - Charlie's on Main and Liliana's. He prides himself on his work and getting his products locally. Learn more about his restaurants at https://www.charliesmainevent.com/ and...
CHECK OUT THIS COOL DRONE MONTAGE
There's something special about looking at the world from a different perspective...watch this video to see some of our favorite shots throughout Wisconsin!
TIME LAPSE + HUMAN HEART + 3D PRINTER
Incredible time-lapse of a human heart being 3d printed!